Keene Company Secures BFA Energy Loan to Renovate Former Church

Paragon Digital Marketing plans to add dozens of new jobs over the next 6 years.

October 5, 2019 – The New Hampshire Business Finance Authority (BFA) has agreed to support a Keene company with an energy loan to complete the renovation of their new headquarters.

Paragon Digital Marketing will receive up to $210,000 in financing for energy-saving renovations. Paragon is a provider of online-focused marketing solutions focusing on pay per click digital advertising, search engine optimization, social media management, website development, email marketing and website analytics. The company is expanding into a unique property in downtown Keene, with the intention of making it its corporate headquarters. The building dates back to 1869 and had been operated as a church. The structure had been vacant since 2010 and needed significant renovations for it to become a usable/energy-efficient office space. Funds made possible through a BFA Energy Efficiency Loan will produce an innovative office environment and produce substantial energy savings each year.

Additionally, the BFA financing will allow Paragon to invest in adding 12 full-time positions with plans of adding more employees within the next 5-6 years.

“We are pleased to work with this Keene company,” stated James Key-Wallace, Executive Director of the New Hampshire BFA. “Paragon’s investment in this building will not only create a beautiful new headquarters for a growing company but will also resurrect what had been an abandoned building in the downtown Keene area. This loan will help Paragon make the investments necessary to repurpose a unique, historic structure and turn it into an energy-efficient property that can accommodate their growing workforce.”

About the NHBFA

The Business Finance Authority (BFA) was created to foster economic development and create employment in New Hampshire. The BFA accomplishes these objectives by working with New Hampshire’s banking, business, and economic development sectors to develop and implement programs which expand the availability of credit in the state. Our customers include manufacturers, small and medium-sized businesses, health providers, and non-profit educational and cultural organizations.

For more information about the BFA, please contact Tiffany Eddy at 603-657-6471 or